DDC Enterprise Reports 2024 Financial Results, Announces Bitcoin Accumulation Strategy

DDC Enterprise Ltd. reported its financial results for the full year 2024 on May 15, revealing a 33% increase in revenue and outlining key plans for the future, including a new Bitcoin accumulation strategy aimed at enhancing long-term value for shareholders. The company, led by founder and CEO Norma Chu, posted revenue of $37.4 million for 2024, a notable rise from the previous year, driven in part by the acquisition of U.S.-based brands and strong performance in China. Despite narrowing its loss in adjusted EBITDA to $3.5 million, DDC’s operations showed promising signs, particularly in its China business, which generated positive EBITDA for the year. DDC Enterprise Strategic Growth and Financial Performance DDC highlighted its operational improvements, with gross profit margin rising to 28.4% from 25% in 2023. The company’s balance sheet was also strengthened, with shareholders’ equity growing by 33% to $11.3 million. As of March 31, 2025, the company reported $23.6 million in cash, cash equivalents, and short-term investments, bolstering its financial stability. Looking ahead to 2025, DDC aims to achieve positive adjusted EBITDA, with key growth initiatives in place. The company is particularly focused on a newly formed joint venture (JV) in China, expected to generate $3 million in annual net profit over the next five years. Bitcoin Accumulation Strategy Announced In addition to its core business initiatives, DDC unveiled a bold new Bitcoin Accumulation Strategy, which aims to position the company as a leader in digital asset management. The strategy involves the acquisition of 100 Bitcoin (BTC) immediately, with a target of accumulating 500 BTC within six months and 5,000 BTC within three years. The company emphasised its commitment to this strategy, citing Bitcoin’s value as a hedge against macroeconomic uncertainty and a potential source of long-term growth. A dedicated treasury management team and expanded crypto advisory board will oversee the strategy’s execution, ensuring disciplined and risk-aware accumulation. As DDC enters 2025, the company aims to capitalise on emerging digital asset opportunities while continuing to streamline its operations for long-term sustainability.