HODL mentality refers to a long-term investment approach where individuals hold onto their assets rather than selling them, even during market fluctuations. The term originated from a misspelled online post in 2013, where a user declared they would “HODL” instead of sell during a market downturn.This strategy relies on the belief that, over time, prices will rise and that patience will yield better returns than responding emotionally to daily market changes. HODLers often ignore short-term volatility, focusing instead on the bigger picture and the potential for substantial gains in the future.The mentality promotes a sense of community among investors who share similar views on holding rather than trading frequently. It encourages discussions about long-term value and can help reduce anxiety related to price dips. By adopting this mindset, investors aim to build wealth gradually rather than engaging in quick trades, which can lead to losses.