Pump-and-Dump is a scheme where the price of a cryptocurrency is artificially inflated. It usually starts with a group of individuals promoting a lesser-known coin, often through social media or online forums. They create hype and encourage others to buy in, which drives the price up significantly.Once the price reaches a certain level, the organizers sell their holdings at the peak, making a substantial profit. This sudden selling leads to a rapid decline in the coin’s price. Many investors who bought in during the hype end up with losses as the value drops.This practice is considered fraudulent and is illegal in regulated markets, as it deceives investors and manipulates market conditions. Participants can face severe legal consequences, and the scheme damages trust within the investment community. Always research and proceed with caution when engaging in any trading activity.