Metaplanet has acquired 269.43 bitcoin (BTC) for approximately $26.3 million, the company announced Monday. The purchase, made at an average price of $97,481 per bitcoin, brings its total BTC holdings to 2,031.41 BTC as of Feb. 17, 2025.
The Tokyo-based company has been steadily increasing its Bitcoin reserves, now valued at approximately $163.3 million, with an average acquisition price of $80,394 per Bitcoin.
BTC Yield: A New Benchmark for Bitcoin Treasury Companies
Metaplanet reported a BTC yield of 15.3% year-to-date in 2025, a metric it uses to track the percentage growth of Bitcoin holdings relative to its fully diluted shares outstanding. The firm has set a target of 35% BTC yield per quarter, positioning the indicator as a crucial benchmark for companies managing Bitcoin on their balance sheets.
The company compares BTC yield to earnings per share (EPS) in traditional finance, arguing that it provides a clearer measure of how efficiently a company accumulates Bitcoin while optimizing shareholder value.
With Bitcoin’s volatility impacting corporate treasury strategies, firms like Metaplanet are refining their approach to BTC accumulation. By focusing on BTC yield rather than fiat-based accounting metrics, the company aims to highlight Bitcoin’s long-term potential as a store of value rather than a short-term speculative asset.
Institutional Bitcoin Adoption Gains Momentum
Metaplanet’s growing Bitcoin reserves reflect a broader trend of institutional adoption. As more companies integrate BTC into their treasury strategies, metrics like BTC yield are emerging as key performance indicators.
By leveraging capital markets to maximize Bitcoin per share, Metaplanet aims to strengthen its position as a leading Bitcoin treasury firm amid increasing market interest in digital assets.
