Metaplanet Inc., a Japan-based investment firm often compared to MicroStrategy, has announced the acquisition of 696 Bitcoin (BTC) through cash-secured put options, reinforcing its growing commitment to the cryptocurrency. The purchase, made at an average price of ¥14.58 million ($97,671.42) per BTC, cost the company approximately $67.8 million (¥10.152 billion).
The latest acquisition increases Metaplanet’s total Bitcoin holdings to 4,046 BTC, with a cumulative investment of ¥52.368 billion ($350 million) at an average cost of ¥12.94 million ($86,685.06) per BTC. The firm continues to utilize financial strategies such as put options to optimize capital efficiency while expanding its BTC reserves.
Metaplanet has acquired 696 BTC, increasing total holdings to 4,046 BTC. Our Bitcoin Income Generation business delivered ¥770 million in Q1 revenue. BTC Yield YTD reached 95.6%. pic.twitter.com/Kp92NntKti
— Simon Gerovich (@gerovich) April 1, 2025
Bitcoin Treasury Strategy and Financial Performance
Metaplanet’s Bitcoin Treasury Operations have become a central element of its financial approach. By leveraging structured cash-secured BTC put options, the company aims to acquire Bitcoin at more favorable prices while generating additional revenue. This method aligns with the firm’s long-term strategy of integrating Bitcoin as a core asset in its portfolio.
The company also reported strong earnings from its Bitcoin Income Generation segment. In the first quarter of 2025, Metaplanet earned ¥770.31 million ($5,160,306.69) in operating revenue, reflecting an 11% increase from the previous quarter. This revenue stream comes from premium income generated throughput option strategies, demonstrating the firm’s ability to make profits while building its cryptocurrency reserves.
Revenue Growth and Future Outlook
With its latest financial report, Metaplanet reaffirmed its target of generating ¥3.0 billion ($20,097,000.00) from Bitcoin-related operations in 2025. The firm’s first-quarter earnings already represent 25.7% of this goal, suggesting it is on track to meet its full-year expectations.
As institutional interest in Bitcoin grows globally, Metaplanet’s strategy highlights the increasing role of digital assets in corporate treasury management. The firm’s continued expansion in Bitcoin investments reflects a broader trend among companies seeking to diversify their holdings amid economic uncertainty.
Metaplanet has not disclosed specific details on future acquisitions but indicated that it will continue employing structured financial instruments to enhance its Bitcoin holdings. The company’s approach underscores a broader shift in Japan’s corporate sector toward incorporating cryptocurrency into long-term investment strategies.
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