On August 18, 2025, two cryptocurrency investment companies announced significant Bitcoin acquisitions, underscoring the ongoing corporate interest in the cryptocurrency despite market volatility.
Strategy, a U.S.-based firm known for large-scale Bitcoin holdings, reported the purchase of 430 BTC for about $51.4 million on August 18 at an average price of $119,666 per coin. The move brought the company’s total holdings to 629,376 tokens, acquired at a cumulative cost of roughly $46.15 billion, or an average of $73,320 per coin. Strategy also said its Bitcoin yield for 2025 stands at 25.1 per cent year to date.
On the same day, Japanese firm Metaplanet announced it had added 775 BTC to its balance sheet, valued at approximately $93 million. The Tokyo-listed company now holds 18,888 tokens with a total acquisition cost of $1.94 billion, averaging $102,653 per coin.
Strategy Expands Position
Strategy’s latest purchase represents a continuation of its long-standing approach of acquiring Bitcoin for treasury reserves. The company, which has steadily built one of the largest corporate Bitcoin portfolios worldwide, said the acquisition reflects its ongoing belief in Bitcoin as a primary reserve asset.
The firm’s total holdings account for a substantial portion of Bitcoin’s circulating supply, placing it among the most influential institutional investors in the space. The reported year-to-date yield highlights the appreciation of its Bitcoin position in 2025 as prices surged above previous years’ averages.
Metaplanet’s Growing Bet
Metaplanet’s additional purchase reflects a similar strategy of treating Bitcoin as a long-term balance sheet asset. The company, which is publicly traded in Japan, has made repeated purchases since first adopting Bitcoin as part of its corporate strategy.
By raising its total to 18,888 BTC, Metaplanet has further cemented its position as one of the most prominent Bitcoin holders among Asian-listed firms. Its average purchase price of $102,653 per coin indicates the company’s willingness to accumulate even during higher market valuations.
Broader Context
The dual announcements highlight a broader trend of corporations maintaining or expanding Bitcoin holdings despite regulatory scrutiny and price volatility. While Strategy and Metaplanet framed the acquisitions as consistent with long-term balance sheet strategies, the moves also signal continued institutional participation in the cryptocurrency sector.
Bitcoin traded above $119,000 in recent sessions, reflecting its elevated position in 2025 markets. Corporate purchases, such as those announced on Monday, suggest ongoing confidence in Bitcoin’s role as a treasury reserve asset, even as debate continues over its risks and long-term stability.
